Planted Love Lattes
IMC 305 - Visual Communication
In IMC 305, our class is centered around one big project that spans throughout the whole semester. We were tasked with brainstorming an original product that we would build on all semester. The product itself had to be some type of liquid that we would then create a logo, collateral, packaging and a 3D model of.
My product is "Planted Love Lattes", a sustainable beverage for working Gen Z consumers that always have to have a "little treat". The beverage is packaged in a reusable glass bottle with a handle to make for easy travel and easy recycling. The consumer can keep the bottle for themselves or return it to the seller for a discount on their next drink. Below is only a snippet of the amount of work and time I put into this project. In the end, I got an A on the project!
Original Moodboard
Logo
Business Card Front
Business Card Back
Email Signature
Professional Letterhead
Envelope Front
Envelope Back
Presentation Template
Packaging Front Draft
Packaging Back Draft
Latte Life Magazine
JOUR 273 - Creative Visual Thinking
Jour 273 was my first deep dive into Adobe Illustrator and Adobe InDesign. The class consisted of some smaller projects with our largest one involving designing an online magazine based on some feature article prompts that we were given. We created a style sheet, print cover, and a UIUX app design. I created Latte Life Magazine for baristas and store owners to create a community. Below is some of my work from that project.
Style Guide
Cover Draft
Cover Draft
Final Cover
UIUX App Icon
UIUX Home Screen Slide 1
UIUX Home Screen Slide 2
UIUX Home Screen Slide 3
UIUX Drop Menu
UIUX Story
UIUX Sidebar Story
Cups, an Espresso Cafe
Madison, MS
While I was a barista and a social media manager, I also helped create signage to increase productivity behind the bar. When I first started working at Cups, we had pieces of paper taped to the wall where someone had hand-written the recipes incase a barista needed a quick refresher. These signs got dirty very quickly and made it hard to read. I remade the signs and laminated them in hopes to keep them around for a long time.
I also had the opportunity to design the new drive-thru board and signage for our Lotus Energy Drink launch!
